Mr. Tata said that the car meets all safety and emission norms and emissions are lower than 2 wheelers. The car has 21% more volume than much popular Maruti 800. Which mean the interior space is going to be really good. The car would be indeed launched at price
1 lakh ($2500)+ taxes.
Speaking at the unveiling ceremony at the 9th Auto Expo in New Delhi, Mr. Ratan N. Tata said,
“I observed families riding on two-wheelers – the father driving the scooter, his young kid standing in front of him, his wife seated behind him holding a little baby. It led me to wonder whether one could conceive of a safe, affordable, all-weather form of transport for such a family. Tata Motors’ engineers and designers gave their all for about four years to realise this goal. Today, we indeed have a People’s Car, which is affordable and yet built to meet safety requirements and emission norms, to be fuel efficient and low on emissions. We are happy to present the People’s Car to India and we hope it brings the joy, pride and utility of owning a car to many families who need personal mobility.”
Specifications and features of 1 lakh ($2500) car Nano:Stylish, comfortableThe People’s Car, designed with a family in mind, has a roomy passenger compartment with generous leg space and head room. It can comfortably seat four persons. Four doors with high seating position make ingress and egress easy.
Yet with a length of 3.1 metres, width of 1.5 metres and height of 1.6 metres, with adequate ground clearance, it can effortlessly manoeuvre on busy roads in cities as well as in rural areas. Its mono-volume design, with wheels at the corners and the powertrain at the rear, enables it to uniquely combine both space and manoeuvrability, which will set a new benchmark among small cars.
When launched, the car will be available in both standard and deluxe versions. Both versions will offer a wide range of body colours, and other accessories so that the car can be customised to an individual’s preferences.
Fuel-efficient engineThe People’s Car has a rear-wheel drive, all-aluminium, two-cylinder, 623 cc, 33 PS, multi point fuel injection petrol engine. This is the first time that a two-cylinder gasoline engine is being used in a car with single balancer shaft. The lean design strategy has helped minimise weight, which helps maximise performance per unit of energy consumed and delivers high fuel efficiency. Performance is controlled by a specially designed electronic engine management system.
Meets all safety requirementsThe People’s Car’s safety performance exceeds current regulatory requirements. With an all sheet-metal body, it has a strong passenger compartment, with safety features such as crumple zones, intrusion-resistant doors, seat belts, strong seats and anchorages, and the rear tailgate glass bonded to the body. Tubeless tyres further enhance safety.
Environment-friendlyThe People’s Car’s tailpipe emission performance exceeds regulatory requirements. In terms of overall pollutants, it has a lower pollution level than two-wheelers being manufactured in India today. The high fuel efficiency also ensures that the car has low carbon dioxide emissions, thereby providing the twin benefits of an affordable transportation solution with a low carbon footprint.
(For more information: www.tatapeoplescar.com )
Nano, the World's cheapest Car, is expected to be commercially launched in the second half of 2008.
The 1 lakh ($2500) car was a major concern for the environmentalists and other who raised concern about the pollution and concession caused by the car if it was wide accepted in the market. The target audience of the car is basically two wheeler buyers who would like to own a car and also second hand small car buyers. Mr Tata refuted these claims and said that the car would be least polluting and as far as congestion is concerned, something that needs to be acted upon is the infrastructure. Stopping someone from making a car that would be affordable to common people nation wide is not an answer.
The car if successful will definitely revolutionize the four wheeler segment in the country and around the world.
Reactions to the TATA NANO:- JAGDISH KHATTAR, FORMER MANAGING DIRECTOR, MARUTI SUZUKI:
"The car is good to look at. There is a space in the market between two-wheelers and the 800 (Maruti's small car). It will be a success if they deliver what they promised. And I see no reason why they can't."
SHINZO NAKANISHI, MANAGING DIRECTOR OF MARUTI SUZUKI INDIA LTD: "We cannot make a cheaper car. We don't know how to make a 1-lakh car unless we sacrifice something. We won't go below the 800 in our product line-up."
At the Auto Expo’s Tata booth,
housewife Simmi Sahani said the vehicle looked attractive at first glimpse. Sahani, whose hotelier husband already owns two cars, said she wouldn’t mind buying the Nano for her daughter.
“She’s 16 now and learning driving. I’d like her to drive to school and later college.” But she wouldn’t want to take the vehicle out for long drives. “We’ll use the Nano for trips to the market or other places nearby, instead of a scooter.”
ANAND MAHINDRA, MANAGING DIRECTOR, MAHINDRA & MAHINDRA LTD ): "I think it's a moment of history and I'm delighted an Indian company is leading the way."
VENU SRINIVASAN, CHAIRMAN & MANAGING DIRECTOR, TVS MOTOR CO:
"It is fantastic, outstanding engineering. It helps redefine the sector in the country. It has established new grounds."
P. SAM, GROUP HEAD, MARKETING AND SALES, YAMAHA MOTOR INDIA SALES PVT LTD:
"The 1-lakh rupee car is not going to impact our potential customers. Our customers would buy our products for the sheer joy of riding."
more: Reuters
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